Dubai Economy has issued more than 170,000 commercial licences over the last 25 years, a 650 per cent increase over the 28,000 licences issued in its first year in 1992.
“The Business Registration & licencing (BRL) sector in Dubai Economy serves more than 150,000 businesses in the emirate, conducting approximately 430,000 transactions every year relating to issuing, renewing or revoking licences as well as amending trade names and issuing commercial permits,” said HE Sami Al Qamzi, Director General of Dubai Economy.
Al Qamzi added that over 2,100 business activities have been streamlined by Dubai Economy during the last 25 years in line with the emirate’s economic diversification policy and in response to the requirements of businessmen and the market.
Al Qamzi said that the department is constantly striving to improve efficiency and meet the needs of the business community across Dubai, and it needs to redouble its efforts to maintain excellence in performance and service quality in line with the directives of HH Sheikh Mohammed bin Rashid Al Maktoum to provide the best customer service and facilitate procedures in addition to making public service a top priority that reflects the development achieved by the UAE.
“Dubai Economy through the Business Registration & licencing sector plays a key role in promoting sustainable economic development and competitiveness in Dubai through targeted initiatives and the application of best practices in areas such as ease starting business, company registration, smart services, and providing value-added services to licence owners, creating a world-class business environment,” said Omar Bushahab, CEO of BRL sector.
The Dubai Business Club in Dubai Economy is the first to be awarded a six-star rating in the UAE for providing an exceptional customer experience and achieving a qualitative leap in terms of service innovation. The Club brings together the services of more than six government entities under a single roof to provide fast and efficient services matching international standards.
“The UAE is the first country in the world to adopt the star rating system, and the Dubai Business Club was launched in line with the government’s vision of reinforcing Dubai as a destination for investment and business development, in addition to improving service quality and meeting customer expectations line with the UAE Vision 2021,” said Bushahab.
The Dubai Economy headquarters in the Business Village also houses a Smart Lounge, the first of its kind in the UAE and the region providing self-service facilities to investors and businessmen across a floor space of 836 square metres. The Smart Lounge, which is active round the clock, marks a milestone in the efforts of Dubai Economy to promote innovation and provide improved customer service by leveraging state-of-the-art information and communication technology.
The Dubai Business Map, another innovative concept launched by Dubai Economy, is the first such digital platform in the Arab world, which features an interactive guide to the geographical distribution of major business activities in Dubai.
The map is directly linked to the BRL database and would immediately reflect any change in licences and their distribution, including any increase or decrease in area-wise business activity. The map is a valuable reference for businessmen and investors in gauging business prospects across various areas in Dubai.
Dubai Economy has also opened six Smart Halls across the various regions of the emirate to promote customer happiness and competitiveness. Additionally, more than 20 outsourced service centres across the emirate offer business registration and licencing services. As per outcomes recorded in 2016, the service centre network has seen waiting times being reduced to five minutes and average service delivery time to seven minutes, which means a 64 per cent improvement in transaction times compared to 2014.
The ‘Hassle-Free’ initiative launched by BRL was also targeted to facilitate procedures for business licence holders and promote investor confidence and competitiveness in Dubai. The initiative includes an ‘Auto Renewal’ service, first of its kind in the Arab world, which enables renewal of licences by sending an SMS. About 2,096 business activities that do not need any external approvals, equivalent to 99.8 per cent of the commercial licences, are covered by this service.
The Smart Dubai Office, the Smart Dubai Government Establishment and Dubai Economy, in collaboration with IBM, launched the city’s first cognitive computing service to facilitate business licencing and registration in Dubai in 2016. The service, named Saad, delivers on the directive of His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai, to work together for the future of Dubai, and to make Dubai the happiest city on earth, fuelled by smart technology.
Saad responds to enquiries regarding BRL services in real time and the service is accessible to entrepreneurs, employers and local and foreign investors who wish to set up business in Dubai.
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